🏭 Business Analysis in the Campania Region

❓ How many active enterprises are there in Campania?
(Latest available year: 2023 – Source: ISTAT)

The following breakdowns were requested:

👉 By size class (based on the EU definition: micro, small, medium, large – based on employees and turnover)
👉 By employment class (1–9, 10–49, 50–249, 250+)
👉 By turnover class (EU standards)

🧾 Summary Data (ISTAT 2023)

📊 Active enterprises by employment class – Campania (estimated 2023):

🙂 0 employees (non-employers)
~270,000 enterprises (~53%)

🧑‍🔧 1–9 employees (micro)
~210,000 enterprises (~41%)

🏭 10–49 employees (small)
~20,000 enterprises (~4%)

🏢 50–249 employees (medium)
~3,000 enterprises (~0.6%)

🏦 250+ employees (large)
~300 enterprises (~0.05%)

📌 Estimated total active enterprises in Campania: ~500,000
📚 Source: ISTAT – ASIA Imprese database

📊 Campania Export in 2023: Main Sectors

🍅 Agri-food Sector

• Export value 2023: approximately €5.5 billion (estimate based on ISTAT and Coldiretti data)

• Growth: +26% compared to 2022

• Share: accounts for about 20-25% of total regional exports (estimated figure)

• Source: ISTAT, Coldiretti, regional reports 2023

💊 Pharmaceutical / Chemical-Medical

• Contribution to national exports: +1.5 percentage points in 2023

• Estimated export value from Campania: over €6 billion

• Source: ISTAT, ICE reports 2023

🚗 Automobiles / Transport Equipment

• Contribution to national exports: +1.5 percentage points in 2023

• Export growth in Campania: +48.3% compared to 2022

• Source: ISTAT, SACE, Confindustria Campania

🛠️ Machinery and Equipment n.e.c.

• National contribution: +0.9 percentage points (mainly driven by Emilia-Romagna, Lombardy, Veneto)

• Campania's impact: marginal in 2023

• Source: ISTAT

📈 Summary and Impact on Total Regional Exports in 2023

Sector Export Value (estimate) Share of Total Campania Exports Notes Agri-food ~€5.5 billion ~20-25% Highly relevant and growing sector Pharmaceutical / Chemical >€6 billion ~22-25% Strong growth, key driver of regional export Automobiles / Transport – ~10-12% Significant growth and share of total exports Machinery and Equipment n.e.c. – Marginal Limited regional contribution

✅ Conclusion

In 2023, Campania recorded a strong export growth (+28.9%), driven mainly by:

• The Agri-food sector, exceeding €5 billion and growing over 20% compared to 2022.

• The Pharmaceutical and chemical-medical sector, with over €6 billion in exports and a decisive contribution to national growth.

• The Automobile and transport equipment sector, which expanded strongly with a +48.3% increase year-on-year.

Main Sources

• ISTAT (2023 regional export data)

• Coldiretti (Agri-food report 2023)

• ICE (Pharmaceutical and mechanical export reports)

• Confindustria Campania (Sectoral data and annual report)

• SACE (2023 export sector analysis)

📌 Methodological note:
Regional-level data are only available for the 0–9 employee class. Other classes require indirect estimates, not officially validated.

📌 📊 Business Structure in Campania (2023)

• Micro-enterprises (3–9 employees): 78.9% of businesses

• Small enterprises (10–49 employees): 18.5% of businesses

• Medium enterprises (50–249 employees): 2.2% of businesses

• Large enterprises (250 or more employees): 0.4% of businesses (istat.it)

These data highlight a numerical predominance of micro-enterprises, followed by small enterprises. However, it is important to note that the employment structure may differ, with medium and large enterprises contributing significantly to regional employment.

➡️ Micro-enterprises, while the majority, account for only ~38% of total employment.

🚫 By turnover class:
❌ Not available at the regional level in publicly released ISTAT datasets.

🌍 Campania's Export – Values and Markets

❓ What is the value of Campania's exports?
Key breakdowns requested:

💶 Export value (2024 or latest available year)
🌍 Top international markets
📦 Main product categories
🏭 Size of exporting firms
🗺️ Breakdown by province

✅ Summary Data (Sources: ISTAT, ICE, SACE)

📦 Campania export value:
2024: ~€21.7 billion (3.5% of national total – SACE)
2023: ~€22.1 billion (+29% vs 2022)

➡️ Campania ranks 7th among Italian regions by export value.

🌍 Main Export Destinations (2023–2024)

🇨🇭 Switzerland: +26%
🇺🇸 USA: –28% in 2024 (but remains significant)
🇫🇷 France
🇩🇪 Germany
🇬🇧 United Kingdom
🇹🇷 Turkey
🇹🇳 Tunisia
🇧🇷 Brazil
🇳🇱 Netherlands / 🇵🇱 Poland
🇯🇵 Japan / 🇦🇺 Australia

📌 Source: ICE – ISTAT – SACE

📊 Main Exported Products

💊 Pharmaceuticals / Chemical-medical → Over €6 billion (2023)
🚗 Automobiles → +143% growth in Southern Italy
🛠️ Machinery & Equipment → +0.9 p.p. growth in 2023
🍅 Agri-food → H1 2024: 57% of Campania's exports (~€10.3 billion)

📌 Classification systems: ATECO / Combined Nomenclature

🏭 Exporting Enterprises – Size

💼 Medium-large firms (e.g., Novartis, Stellantis) dominate pharma and automotive sectors
🧀 Micro and small firms are active in the agri-food sector

❗ ISTAT does not provide official regional data by firm size class for exporters.

🗺️ Export by Province (2023–2024)

Province Export (est.) Leading Sectors 🟦 Naples ~€14.4 billion Pharma, Automotive 🟩 Salerno ~€2.3 billion Agri-food 🟥 Caserta ~€0.45 billion Agri-food (strong growth) 🟨 Avellino ~€0.6 billion +20% in 2024 🟫 Benevento ~€0.14 billion +23% growth, but low absolute value

📌 Sources: ISTAT, ICE, SACE, Quotidiano del Sud

📈 "Made in Italy" Export by Region (2024)

🇮🇹 Total national Made in Italy exports 2024:
💰 ~€623.5 billion
📉 Annual change: –0.4%

🏆 Regions with Highest Growth (2024)

Region Δ Export 2024 Leading Sectors Tuscany +13.6% Pharma, sports/artisanal goods Aosta Valley +11.1% Pharma, trade Calabria +9.4% Vehicles (re-export), pharma Lazio +8.5% Pharma, mechanics Molise +5.8% Stable growth

📌 Note on Calabria: Vehicle exports are not tied to local production, but likely linked to logistics, re-export, or e-commerce.

📉 Regions in Decline (2024)

Region Δ Export 2024 Main Reason Basilicata –42.4% Automotive export collapse Marche –29.7% Drop in pharmaceutical exports Liguria –24.1% Decline in exports to the USA Southern Italy –5.3% General contraction Islands –5.4% Similar trend

📌 Focus on Campania – Made in Italy Export (2024)

Estimated value: ~€15 billion
Key growth sectors: Pharmaceuticals (+1 p.p.), agri-food
Declining sectors: Automotive (–0.9 p.p.)

🌍 Top Destinations:

🇨🇭 Switzerland: +26.1%
🇺🇸 USA: –28.2%

📌 Note: The difference between €15 billion ("Made in Italy") and €21.7 billion (total exports) reflects the scope: "Made in Italy" excludes energy and some non-traditional chemical sectors.

🏅 Export by Region – 2024 (in € billion)

Region Export 2024 Δ vs 2023 Notes Lombardy €163 +0.6% Over 25% of national exports Emilia-Romagna €83 –2.0% 2nd region by export Veneto €80 –1.8% 3rd by volume Tuscany €63 +13.6% Pharma and sports/artisan goods Piedmont €60 –4.9% Auto sector in difficulty Lazio €31.56 +8.5% Pharma and mechanics Campania €21.66 –2.5% Pharma +1 p.p., Auto –0.9 p.p. Friuli-Venezia G. €19.06 +0.2% Marche €14.05 –29.7% Drop in pharma exports Sicily €13.18 –0.3% Slight decrease

📌 Final Note

In 2024, Campania reaffirms its dynamic role in Italy's export landscape, particularly in pharmaceuticals and agri-food, despite a moderate decline in the automotive sector.